While everyone was going back and forth about which tech company would reach $1000 a share first Apple or Google, Priceline.com reached $995 today. Yes, Priceline.com the company with all those God awful William Shatner commercials. The company's IPO came out in 1999 right before the great dot com bubble burst the company's share fell 99%. After Priceline began their buy back program to keep investors from selling all their shares, they implemented a management team that was all about performance and generating positive numbers. Today to company's worth is coming close to $50 billion. Don't you wish you got in or held you positions with this company back when the stock was damn here a penny stock?